Pro DeZigns LLC: How Vehicle Wraps Increase Brand Awareness

One definition of a brand is a particular identity or image regarded as an asset. Branding has changed in focus from features, benefits and price to personal identity and individual experience with a given product. When it comes to branding, advertising does one of two things: It sways brand choice in customers who are ready to buy right away or it builds brand awareness in customers who are not prepared to buy just yet. Vehicle wrap advertising can do both!

Vehicle Wrap Advertising

The potential from increased brand awareness from utilizing a vehicle wrap is huge. Since mobile marketing is still a somewhat new, unique concept, it creates some talk. If your vehicle wrap is easy to read, well-designed and ubiquitous, it will increase brand recognition and word-of-mouth advertising. Together these can create a larger customer base for your business. For tips on creating an effective vehicle wrap, check out our blog titled: "4 Rules for an Effective Vehicle Wrap Design."

Increasing Brand Awareness

Multiple studies have shown that mobile billboards, or vehicle wraps, are more effective than billboards. A strategic vehicle wrap could have an effect on your overall brand awareness as well as your bottom line. Wrapped vehicles have been shown to do the following:

Create a positive impression of the company.
Have more impact than a billboard.
Identify the company and the products it offers.
Influence buying decisions in future customers.

Vehicle wraps are a 24/7 advertising tool that continues your marketing efforts even when you're not at work. Vehicle wrap advertising consistently ranks as the highest dollar for dollar returns in advertising costs when compared to radio, print, etc. The average person will spend more than 43,800 hours sitting at stoplights. Imagine all the people you could reach with a custom vehicle wrap in Jefferson City, Columbia or Lake of the Ozarks!

When choosing to use vehicle wrap marketing, it is important to choose a professional company that can not only get the job done, but get it done right! At ProDezigns, we strive to give our customers the highest level of service, satisfaction and personal attention to detail with every project we do. Contact Missouri's BEST wrap shop at 573-392-0500 to start getting maximum marketing results today!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!