Advertising Costs
You have to spend money to make money, but you get to choose how you want to spend those advertising dollars. Billboards vary in cost depending on location, but you can guarantee that for a good location, you're going to pay more than you would for a Missouri custom vehicle wrap. In addition, the money you're paying is to rent a space. You don't own that billboard to use for the rest of however long you want. If you choose to use custom vehicle graphics for your advertising instead, you own the car and you own the graphics. A vehicle wrap is a one-time investment that will last for years to come. When taken care of, vehicle wraps have been known to last up to 5 years or longer.
Stationary vs. Mobile
When you choose to put up a billboard to advertise your business, that billboard sits in one spot. The only customers you're going to reach are those that choose to drive by that location. That limits your reach to potential customers quite a bit. Unlike billboards, vehicle wraps are mobile. You can drive them to the areas where your potential customers are. You also have the ability to advertise in areas where it would be impossible by any other means, like huge shopping malls, sporting events or parades. Your wrapped vehicle can also act as a great on premises sign while parked in front of your business.
Impressions
The Traffic Audit Bureau for Media Measurement reports that vehicle wrap advertising can generate 30,000 to 70,000 daily vehicular impressions. While billboards in a prime location could potentially generate that same amount, the cost per impression for a billboard in much higher. In addition, people who drive the same route past a billboard everyday could start disregarding it altogether. A custom vehicle wrap on the other hand, offering stunning eye-catching graphics will draw a customers attention over and over again. As the vehicle's route changes, so does the prospective audience it can reach!
To start getting maximum marketing results with a custom vehicle wrap at the Lake of the Ozarks, Jefferson City or Columbia, give us a call at 573-392-0500. At ProDezigns, we strive to give our clients the highest level of service, satisfaction and personal attention to detail with every project we do. From concept to completion, our award winning designers work closely with you to create a high-impact, custom promotional solution that best suits your individual marketing needs!
If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!
Pro DeZigns
36 Scrivner Road
Eldon, Missouri 65026
P: (573) 392-0500
F: (573) 392-0094
E-mail: jim@prodezigns.com
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