Thursday, July 7, 2016

The Power of Environmental Branding

At ProDezigns, we wrap more than just vehicles! Branding your business can be done in a variety of different ways and that includes wall wraps. You can tell your customers a lot just through custom designs on your walls, windows, floors and more. Keep reading to learn how our custom vinyl graphics at the Lake of the Ozarks can help you with environmental branding at your place of business.

What is Environmental Branding? 


Environmental Branding is a strategy that uses your surroundings to express your brand. The concept is internationally recognized for using design as an asset. It uses space as a physical embodiment of the brand. This is achieved through architecture, interiors, lighting, graphics, landscape, etc. in spaces such as retail stores, showrooms and even office environments. From corporate to institutional and educational, branded environments support the success of a variety of different organization types. Environmental branding is achieved when a brand transitions from your basic marketing materials to your surroundings. By using this strategy, you're able to communicate your company's identity and personality through a physical environment.

How Environmental Branding Can Help Your Business


When a client visits your place of business, they'll be able to experience your brand through signage, ambiance, colors, architecture, furniture, uniforms, music and more. Benefits of environmental branding can include improved brand position and communication, better customer recognition, differentiation from competitors and higher perceived value from investors. Branding the work environment can also play a significant role in helping employees to consistently deliver the brand experience. Internally, benefits may include higher employee satisfaction and retention, increased productivity and a better understanding of an organizations mission, vision and values.

Let ProDezigns Help You with Your Branding! 


Through our custom vinyl wall and window graphics at the Lake of the Ozarks, we can help you create the perfect branded business. Whether you have a retail location or some boring office space, our talented designers will help you create the perfect piece of art to represent your brand. Give Missouri's best wrap shop a call today at 573-392-0500 to get started.

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns
36 Scrivner Road
Eldon, Missouri 65026

P: (573) 392-0500
F: (573) 392-0094
E-mail: jim@prodezigns.com

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