Advertising Phsycology: 4 Tactics to Try

What drives customers to purchase your product or service? Psychology could have something to do with it. Many successful marketers use psychology to appeal to consumers. In today's blog, your Missouri vehicle wrap shop offers a few psychological marketing tactics that you can try:

1. Use Emotion. 

Studies have shown that emotional and psychological appeals resonate more with consumers than if you just push the product features and functions. Focus on the benefits your product or service provides rather than just the features. By drawing an emotional response from your consumers, you're more likely to win them over. How will buying this product or service make someone feel? Consider designing your Lake of the Ozarks car wrap to include and image or phrase that shows a key benefit of your product!

2. Reposition Your Competition. 

Consumers have a limited amount of space in their brain when it comes to storing product and service information. Therefore, positioning is key for successful marketing of your product or service. Once an old idea is overturned, its relatively easy to slip a new one in there. Be aware that there's a difference between repositioning and comparing your product or services to those of your competitors.

3. Evoke Fear, Uncertainty or Doubt. 

Often times, businesses and organizations will use fear, uncertainty or doubt (FUD) to make consumers stop and think, ultimately changing their behavior. People are always afraid of the unknown and when used correctly, this psychological marketing tactic could be beneficial to your business. What will happen if said consumer doesn't have your product or service?

4. Promote Scarcity and Urgency. 

One of the best persuasion techniques could be invoking scarcity and a sense of urgency. Limited time offers or limited availability tend to create a buzz and make people want to buy now so they don't miss out. Early bird specials are also a great example; people will buy now to avoid having to pay more later. Consider having us wrap your wall or storefront windows with a limited time promotion - the vinyl can easily be removed when the promotion is over.

When you're thinking about your marketing strategy, keep the fact that psychology plays a big role in consumer decisions in mind. While some of these tactics can be implemented into your custom vehicle wrap at the Lake of the Ozarks, it's important to think about your marketing as a whole and how different pieces of advertising are working together to promote your business. When it comes to creating your wrap, our talented designers will work with you to create a custom promotional solution to meet your specific wants and needs. Give ProDezigns a call at 573-392-0500 to get started!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

How the Summer Sun Can Affect Your Vehicle Wrap

During the winter months, you have to be aware of the effects snow, ice and road salt have on your vehicle. However, you also have to think about how the hot summer weather can affect your vehicle and custom vehicle wrap at the Lake of the Ozarks. Here are a few things for you to consider when trying to keep your vehicle wrap in optimum condition throughout the summer months:

Vehicle Wraps and UV Rays

One of the great things about vehicle wraps is that they protect your custom paint job from the harmful effects of UV rays. What's protecting your vehicle wrap though? While vinyl vehicle graphics are designed to stand up to UV rays, extended exposure to the sun could lead to a shorter life for your vehicle wrap. The intensity of sun damage can vary due to vehicle use and location (the risk of exposure increases for areas with higher elevation).

Protecting Your Wrap 

To increase the life of your wrap, try to park it in the shade or in a garage when the vehicle is not in use. If you do have to park it outside in the sun, try to park in a different direction each time to avoid over exposure to a certain part of the vehicle. In addition, regular maintenance can keep your wrap looking shiny and new. Most people think about washing their car on nice days. However, keep in mind that vehicle wraps and those fancy car washes don't mix. Rather than running your vehicle wrap up against the harsh brushes in automatic car washes, you should wash your vehicle by hand and avoid harsh solvents. Applying an approved wax can also help protect your Missouri vehicle wrap from the sun.

ProDezigns is the BEST vehicle wrap shop in Missouri. For all your Lake of the Ozarks custom vehicle graphic needs, give us a call at 573-392-0500. From concept to completion, our award winning designers work closely with you to create a high-impact, custom promotional solution that best suits your individual marketing needs!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

Why You NEED to Brand Your Small Business

While branding is important for any business, it's especially crucial for small businesses. One of the big struggles with small family-owned businesses is the competition of major chains who spend a ton of money on advertising and branding. The main way people know about your business is by word of mouth. However, with a good branding strategy, you can increase your reach and bring in new customers.

What is Branding? 

Branding isn't just a logo, it's a set of beliefs. The logo, the color scheme, the tagline or slogan and the mission of the company all come together to create what is known as the "brand." When people hear your business name or see your logo, they get a certain image in their mind. That image is your brand, it's how others perceive and recognize your company. 

Here are a few reasons why branding is so important, especially for small businesses: 

1. Improves Recognition. 

A strong brand is easily recognized. Think the golden arches of McDonalds, everyone knows that symbol. While you may not get the brand recognition that big chains like McDonalds do, a great brand is going to be remembered. For this reason, logo design, color scheme and message are all critical pieces of a great brand.

2. Creates Trust. 

A professional and consistent brand builds credibility and trust for your business. People are more likely to buy from a brand that, if they don't recognize, they think looks legitimate - and a brand can do that. Emotional reactions are very real influencers when it comes to making a purchase, and a good brand is a great way to create an emotional tie to your business.  

3. Strengthens Advertising. 

Consistency is important when it comes to marketing. If you throw out a bunch of advertising pieces with different color schemes, random graphics and a variety of messages, people are going to be confused what business the advertisement is about. By creating a strong brand, you'll use that as the base for all your marketing and advertising. 

4. Generates New Customers

Branding enables your company to get more referral business. If someone loves your product or service, they need something to associate it with your company. That "something" is your brand. It's hard to refer someone to something that you can't remember. This goes back to recognition and brand awareness. Your brand is how your customers identify your business and you want it to be memorable.

Branding with Vehicle Wraps

When it comes to branding, advertising does one of two things: sway brand choice for those ready to buy or build brand awareness in those not ready to buy. Lake of the Ozarks custom vehicle wraps can do both! Utilizing new marketing techniques that have been proven time and again to be creative, innovative and on the cutting edge of technology will create a lasting impact to all that see your advertising. ProDezigns is making your business capital mobile through the use of full color graphics on vehicle wraps! Call 573-392-0500 to get started on your design today.

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

The Importance of Branding Your Business

Does your business have a brand? What does that brand say about you? Branding is all about how your customers perceive you. This includes everything from your logo and marketing to your website and the way you interact with your customers. Let's take a look at why branding is so important, for small and large businesses alike, and how Missouri's best wrap shop can help!

1. Branding Promotes Recognition. 

People tend to do business with companies they are familiar with, and the best way to accomplish that familiarity is through branding. If you are consistent with your branding, people will recognize you more easily. Just think about the brands that will ever be ingrained in our heads: the golden arches of McDonald's, the polar bear of Coca-Cola, and the list goes on.

2. Branding Creates Trust. 

Your brand says a lot about your business: who you are, what you do and how you do it. A professional appearance through branding will be credibility and trust with your customers. People are more likely to purchase from a business that knows who they are and what they want and can demonstrate that to it's customers.

3. Branding Helps Set You Apart from Competitors. 

With competition growing more and more each day, it's extremely important to stand apart. Your brand can help you establish yourself as the expert in your field. Through your branding, you can demonstrate why you are the best and why someone should choose you over your competitors. (Be sure to do this without putting down your competitors.)

4. Branding Provides Motivation and Direction for Employees. 

Branding isn't all about your customers, it also has a lot to do with your employees. Your brand sets the scene for workplace culture. Having a clear brand strategy provides the clarity your staff needs to be successful. The best work comes from organization, guidelines and goals - all things your brand can provide.

5. Branding Generates Referrals. 

People like to talk and they're going to talk about the things they see and like. People wear brands, eat brands, listen to brands, etc. People aren't going to talk about you if they don't know about you or remember you. A strong brand is critical when it comes to spreading the word about your business.

Branding the ProDezigns Way!

A good brand doesn't just pop up overnight; it takes careful planning and strategy. Let ProDezigns help you brand your business with a custom vehicle wrap at Lake of the Ozarks and surrounding areas. From concept to completion, our award winning designers will work with you to create a design that not only promotes your business, but also enhances your brand. Give us a call at 573-392-0500 to get started today!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

Food for Thought: 12 Vehicle Wrap Marketing Statistics

When it comes to promoting your business, nothing spreads the word faster than a custom vehicle wrap! While vehicle wraps have been around for awhile, they've just recently started taking off as a major form of advertising for many businesses, large and small. Businesses are realizing that vehicle wrap advertising is one of the best ways to reach consumers quickly, effectively and economically. Don't just take our word for it though - check out these statistics showing that auto advertising really does work!

Vehicle Wrap Marketing Stats

Mobile advertising can be the most effective and efficient form of outdoor advertising, reaching more consumers at a lower Cost Per Thousand Impressions (CPM) than any other form of outdoor advertising.

According to the Outdoor Advertising Association of America: 

1. More than 95% of Americans are reached by media targeting vehicle drivers and passengers.

2. One vehicle wrap can generate between 30,000 and 70,000 impressions daily.

3. Fleet vehicle advertising boosts name recognition 15 times greater than any other form of advertising.

4. Nearly 30% of mobile outdoor viewers indicate they would base a buying decision on the ad they see.

According to Other Sources: 

5. Mobile advertising generates 2.5 times more attention than a static billboard. (Source: Perception Research)

6. 97% of the people who read mobile billboards recall what they read. (Source: Outdoor Advertising Magazine)

7. 91% of target audiences notice both graphics and text. (Source: American Trucking Association)

8. Outdoor advertising delivers immediate results - 29% of viewers say outdoor advertising caused them to visit a retail store within a week. (Source: Arbitron National In-Car Study)

9. 96% of viewers say mobile advertising is more effective than traditional outdoor advertising. (Source: Outdoor Advertising Magazine)

10. 48% of viewers saw car wraps as the most unique advertising medium available. (Source: Cox Communications / Eagle Research)

11. 47% of 18-34 year olds surveyed found car wraps especially memorable. (Cox Communications / Eagle Research)

12. Car wraps and television ads were viewed as the two most memorable media. (Cox Communications/ Eagle Research)

Vehicle wrap advertising can give your marketing that boost it needs to help your business grow. At the best vehicle wrap shop in Missouri, we will help you create a custom promotional solution for your business. Contact ProDezigns today at 573-392-0500 for more information about our custom vehicle wraps at the Lake of the Ozarks and surrounding areas!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

The Power of Advertising with Vehicle Wraps

Have you ever sat at a stoplight and looked over to see eye catching graphics on the vehicle next to you? Or maybe you have long drive to work and always end up behind the same branded truck of the business just down the road from you. Vinyl vehicle wrap graphics can be a powerful marketing tool. Check out these facts on the power of vehicle wrap advertising:

1. Affordability. 

With advertising becoming more and more expensive, with a smaller return, you need to invest in something that's proven to get results! Custom Lake of the Ozarks vehicle wraps are a cost effective billboard that can be taken anywhere you go. With one upfront investment, you'll have an amazing custom vehicle wrap for years to come! At ProDezigns, we'll work with you to come up with a custom package to fit your budget. From partial wraps to full ones, we've got you covered!

2. High-Quality Graphics. 

Your vehicle provides a unique space that can be designed to deliver dynamic advertising to a diverse group of prospective customers. Advances in technology have resulted in being able to print on just about any surface, including vinyl. Vinyl wraps are now have some of the highest-quality graphic design work around. In fact, vehicle wraps are often mistaken for being painted images due to the quality being so high!

3. Reach. 

The Federal Highway Transportation Administration estimates that on average, over 750,000 visual images are viewed by passengers of non-commercial vehicles each month. Vehicle graphics are large canvases that are colorful and exciting, demanding to be viewed. They can't be turned off or removed from view like with TV or radio. The reach of vehicle wraps is far more economical than other methods of advertising. Approximately 95% of Americans have reported being reached by a mobile advertisement of some kind. In addition, 90% of travelers notice vehicle wrap graphics, while 75% of consumers form impressions based on those vehicle graphics and 30% base buying decisions from them.

4. Impressions.  

In today's market, getting customers' attention is even harder than ever! Compared to traditional forms of advertising, vehicle wrap advertising can reach more consumers at a lower Cost Per Thousand Impressions (CPM) than any other form of outdoor advertising. According to the Traffic Audit Bureau for Media Measurement, vehicle wrap advertising can generate 30,000 to 70,000 vehicular impressions daily. Many consumers find vehicle wraps appealing becuase they are non-invasive and viewed apart from competitors' ads.

Look no further than ProDezigns, Missouri's BEST wrap shop, to get the job done. Start seeing maximum marketing results by investing in one of our custom vehicle wraps today! Call 573-392-0500 to consult with our experts regarding your custom vehicle wrap in Jefferson City, Columbia or Lake of the Ozarks areas.

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

LIKE US on Facebook

FOLLOW US on Twitter

CONNECT WITH US on LinkedIn

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The History Behind Vehicle Wraps

Vehicle wraps are becoming an ever popular way to advertise your business. They present a way for you to take your marketing with you and advertise in places you wouldn't be able to by any other means. So how did the concept of wrapping your vehicle begin? ProDezigns has the answers!

The First Vehicle Wrap 

Vehicle wrapping began over a decade ago in the United Kingdom. In the early 1990s a concern with German taxis led to the creation of an exciting new industry. The first vehicle wrap project was a taxi, covered in vinyl by Kay Premium Marking Films. Before this invention, all taxis were painted an unattractive beige color, making it almost impossible to resell the vehicles after their life as a taxi.

The development of vinyl vehicle wraps allowed a black taxi to be wrapped in the required beige color. Nearly 3 years later when the wrap was removed, a pristine black paint without scratches was found. The creation of vehicle wraps not only greatly improved the resale value by protecting the paint, it also saved money by eliminating complete resprays.

Vehicle Wraps Today

Once people saw how versatile vehicle wraps were, they became a new way of advertising. Vehicle wraps have evolved to much more than just a protective vinyl coating of a singular color. Custom vehicle graphics can be created and printed on the vinyl to create a unique look representing your business. Vehicle wraps are cost-effective, high-quality and have a quick turnaround time.  

At ProDezigns, we strive to give our clients the highest level of service, satisfaction and personal attention to detail with every project we do. From concept to completion, our award winning designers work closely with you to create a high-impact, custom promotional solution that best suits your individual marketing needs. Contact Missouri's BEST wrap shop today at 573-392-0500 to get started on your custom vehicle wrap today!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

LIKE US on Facebook

FOLLOW US on Twitter

CONNECT WITH US  on LinkedIn

WATCH US on YouTube

+1 US on Google+  

3 Tips to Protect Your Shiny New Vehicle Wrap

When you choose to market your business with a vehicle wrap in Columbia, Jefferson City or Lake of the Ozarks, you've made a great investment! Vehicle wraps are one of the most effective and affordable ways to market your business. Our cutting edge technology will create a lasting impact to all that see your advertising! So how to you keep that vehicle wrap looking sharp? ProDezigns has some tips for you to follow to keep your new custom graphics in tip-top shape!

1. Clean It Regularly. 

One of the best ways you can care for your ProDezigns custom vehicle wrap is by keeping it clean. Getting rid of dirt, dust, grime and other contaminants such as bird poop before they have a chance to adhere to the vinyl. When washing your vinyl wrap, it is best to manually wash your vehicle instead of taking it through an automatic car wash. These car washes use abrasive brushes and powerful jet sprays that can peel off or damage your wrap. It is worth the extra time to hand wash your vehicle. Make sure to use a soft cloth to avoid scratching the wrap. When it comes to detergents, be sure to use a chemical-free and alcohol-free option. These are easier to rinse off and won't damage the wrap.

2. Frequently Wax and Polish. 

You want your wrapped vehicle to stand out when you're driving around. You want people to notice your wrap and that that's not going to happen if you let it become dull. You will need to frequently wax and polish the wrap to keep its luster. Wrapped vehicles are shined the same way you polish any vehicle's surface. The only difference is that the vinyl is easily damaged by abrasive polishes, so be sure to get a recommendation from your vehicle wrap installer at the Lake of the Ozarks.

3. Avoid Excess Sun Exposure. 

Sun exposure hastens the deterioration of the vinyl used in your custom vehicle wrap. This makes it very important to keep your vehicle shaded when not in use. If you have an open parking space, then cover your van or truck with a thick cloth to serve as a barrier against the suns rays.

ProDezigns is Missouri's BEST wrap shop! We strive to give our clients the highest level of satisfaction with every project we do. From concept to completion our award winning designers work with you to create the perfect wrap to fit your needs. Contact ProDezigns today at 573-392-0500 to start getting maximum marketing results!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

LIKE US on Facebook

FOLLOW US on Twitter

CONNECT WITH US  on LinkedIn

WATCH US on YouTube

+1 US on Google+  

If You Can Drive It, Ride It, Pull It, Fly It or Lift It, We Can Wrap It!

While vehicles may be the most popular things we wrap, our talent doesn't stop there! We can wrap practically anything. From cars and trucks to walls and tables, ProDezigns' custom graphics are the best! Take a look at many of the different things we've wrapped before:

Car and Truck Wraps

Did you know the average person will spend more than 43,800 hours sitting at stop lights? Imagine all the people you could reach with a custom vehicle wrap in Jefferson City, Columbia or Lake of the Ozarks!

Motorcycle and RV Wraps 

While wrapping your vehicle can present new and exciting marketing opportunities, our vehicle graphics don't have to be all about advertising your business.  From partial wraps to full wraps, you can use our custom graphics to spice up your motorcycle or RV and bring out your personality.

Trailer Wraps

Trailers are just another way to make your advertising mobile! You can even park them outside your business to use as signage when it's not in use.

Wall and Floor Graphics 

Custom vinyl graphics are becoming one of the leading forms of advertising and not just on vehicles. Use wall and floor graphics to reinforce your marketing message inside your business.

Boat Wraps

During the Summer, the Lake of the Ozarks is a top boating destination in the Midwest.  Why not market your business on the water?

Helicopter and Airplane Wraps 

If you can drive it, we can wrap it...if you can fly it, we can also wrap it!

...and More! 

It doesn't have to have wheels for us to wrap it.  Check out some of these random things we've wrapped before.

At ProDezigns we strive to give our clients the highest level of service, satisfaction and personal attention to detail with every project we do. Utilizing new marketing techniques that have been proven time and again to be creative, innovative and on the cutting edge of technology will create a lasting impact to all that see your vehicle wrap advertising. From concept to completion our award winning designers work closely with you to create a high-impact, custom promotional solution that best suits your individual marketing needs.

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

LIKE US on Facebook

FOLLOW US on Twitter

CONNECT WITH US  on LinkedIn

WATCH US on YouTube

+1 US on Google+  

10 Tips for Inspiring Creativity

When it comes to marketing your business, creativity is a key aspect. Creativity is especially important when it comes to vehicle wraps in Columbia, Jefferson City or the Lake of the Ozarks. You want to create a custom vehicle wrap that stands out, while keeping it simple and easy for customers to understand. Sometimes its difficult to get those creative juices flowing, so here are some tips from Inc.com you can try:

1. Keep a Notebook for Thoughts. 

There's nothing worse than getting a great idea and then forgetting it before you can impliment it. By keeping a notebook with you, you can record ideas as soon as they come to you.  You could even keep virtual notes on your smarphone. Then when you need to get creative, you have ideas to get you started.

2. Use Your Surroundings. 

The environment you're in can inspire great ideas. Sometimes you come up with an idea in the most unlikely of places. If you're looking at the same four walls all day long, you're limiting your perspective. Take a break and get out of the office. Instead of eating your lunch at your desk, take it outside when the weather is nice. If you can't leave your office, add some elements to help inspire you, such as pictures, plants, books or toys.

3. Ask Questions. 

There are multiple ways to solve problems.  Asking "Why?" and "How?" can help you understand things in a new way.  Another great question to ask youself is, "What's Missing?"  Use these questions to get more details and help you expand your idea.

4. Turn It Around. 

Sometimes switching gears is all you need to get creative. Try looking for the opposite of what you want. Sometimes exploring how to make a bad situation worse can tell you what not to do.  When you're stuck on something, a different perspective could be the solution.

5. Combine Random Ideas. 

Try to figure out how to use two very different items together. For example, maybe you have a bottle of water and an ink pen on your desk, how can you put those together to form an idea? You may not generate a useful idea with some water and and pen, but you can train your brain to see different possibilities by using this exercise.

6. Recruit Help. 

Sometimes you need another person's perspective to finish an idea. Find a friend, family member or coworker to bounce your ideas off of. Choose someone that you're comfortable with, but who will challenge you when necessary. When it comes to your vehicle wrap, the team at ProDezigns is ready to hear your ideas!

7. Read Something New. 

If you find yourself reading the same old newspapers, trade publications, blogs and the like, try picking up something new.  A murder mystery, a gardening book, a Shakespeare volume or anything that will teach you something you don't know could be the key to getting those creative juices flowing.

8. Accept Failure and Move On. 

When trying new and different approches, expect to make mistakes. No one is perfect and when it comes to creativity there's not one simple solution. Sometimes colossal failures can lead to amazing successes and perfect ideas!

9. Channel Your "Inner Child."

Maybe you've noticed how most kids are unafraid to take gigantic risks or make fools of themselves? They haven't been trained to use a safe approach and sometimes that just what we need to come up with a great idea. Even if a child's ideas aren't fully developed, their dreams are big enough to take chances. This is something we need to re-learn as adults to increase our creativity.

10. Relax Your Brain. 

If you're brain is on overload, you're going to have trouble coming up with that great idea. Give your subconcious a chance to work by turning your brain off every once in awhile. Rather than constantly focusing on solving problems, take time to exercise and relax.  Give yourself permission to think about other things and remember that a tired mind won't generate fresh ideas.

Use these tips to help you come up with the most creative idea for your vehicle wrap at the Lake of the Ozarks, Jefferson City or Columbia.  The staff at ProDezigns can help you perfect your idea and turn it into an awesome piece of art. Contact Missouri's best wrap shop today at 573-392-0500 to get started!

Source:
http://www.inc.com/harvey-mackay/10-tricks-to-inspire-creativity.html

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

LIKE US on Facebook

FOLLOW US on Twitter

CONNECT WITH US  on LinkedIn

WATCH US on YouTube

+1 US on Google+  

Big Brands Get Vehicle Wrap Marketing

Marketing and advertising come in many different forms, each with their own ways of targeting consumers.  When it comes to choosing which marketing avenues to utilize, the big brands get it.  Big companies understand the power of vehicle wrap advertising.  Here are a few vehicle wraps we found that showcase some of these companies!

1. Monster Energy 

Monster is all about fans rockin' the Monster logo the way they want - on hats, shirts, bikes, trucks and more!  Monster is way more than an energy drink.  Led by the athletes, musicians, employees, distributors and fans, Monster is...a lifestyle in a can!

Photo Credit: MonsterEnergy

2. Coca-Cola 

The Coca-Cola Company is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands.  Their brand strives to inspire creativity, passion, optimism and fun. Coca-Cola has used many marketing campaigns over the years, many of them including seasonal vehicle wraps like the one shown below:

Photo Credit: Finished Art and Greenville Daily

3. Budweiser 

Based in St. Louis, Anheuser-Busch is the leading American brewer, holding a 47.6 percent share of U.S. beer sales to retailers.  The company brews the world’s largest-selling beers, Budweiser and Bud Light, and distributes these and many other popular brands through a strong network of more than 600 independent wholesalers.

Photo Credit: FulcrumGallery.com and Paideia

4. Kentucky Fried Chicken

KFC Corporation, based in Louisville, Kentucky, is one of the few brands in America that can boast a rich, decades-long history of success and innovation. It all started with one cook who created a soon-to-be world famous recipe more than 70 years ago, a list of secret herbs and spices scratched out on the back of the door to his kitchen. That cook was Colonel Harland Sanders of course, and now KFC is the world's most popular chicken restaurant chain!

Photo Credit: TopCat.com and TireBall.com

5. Red Bull 

From day one, Red Bull has been giving wings to people and ideas, setting many milestones in sports and culture.  Red Bull's effects are recognized throughout the world by a variety of people such as top athletes, busy professionals, college students and travelers on long journeys.

Photo Credit: TedSaid and TheBeverageWorks.com

You don't have to be a BIG company to get BIG results from vehicle wraps at the Lake of the Ozarks, Jefferson City or Columbia.  Here at ProDezigns, we understand that you may not have a big company budget, which is why we provide custom graphics for a great value.  From concept to completion our award winning designers work closely with you to create a high-impact, custom promotional solution that best suits your individual marketing needs.  Contact us today at 573-392-0500 to get started!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

LIKE US on Facebook

FOLLOW US on Twitter

CONNECT WITH US  on LinkedIn

WATCH US on YouTube

+1 US on Google+  

Include Vehicle Wraps in Your 2015 Marketing Budget

The holiday season is upon us and the new year will be here before you know it!  Have you started thinking about your 2015 marketing budget? ProDezigns can make your business capital mobile, using full color graphics on a vehicle wrap.  From concept to completion, our award winning designers work closely with you to create a high-impact, custom promotional solution that best suits your individual marketing needs.

Benefits of Adding a Vehicle Wrap to Your Marketing Plan

1. Low Cost per Impression - Compared to other forms of advertising, vehicle wraps get more impressions.  The Traffic Audit Bureau for Media Measurement reports that vehicle wrap advertising can generate 30,000 to 70,000  daily vehicular impressions.

2. Increased Impact - A recent poll shows that: 90% of travelers notice graphics on wrapped vehicles, 75% of consumers form impressions about a company based on the fleet graphics, and 30% of consumers base buying decisions on impressions they receive from company vehicles.

3. Less Regulation - In most cases, you do not need a permit for vehicle wrap advertising.  However, you should always check with your supplier about laws in your area.

4. You Own It and Control It - Many forms of advertising, like billboards or radio are simply a rented amount of time.  With vehicle wraps, you own the graphics and the vehicle.  You also have the ability to advertise in areas where it would be impossible by any other means, such as huge shopping malls, sporting events or parades!  Vehicle wraps also serve as a great on premises sign while parked in front of your business!

Our vehicle wraps at the Lake of the Ozarks, Jefferson City and Columbia are cutting edge techniques, resulting in vehicle wraps that need to be seen to be believed!  Increase your exposure with a vehicle wrap by consulting with our experts regarding vinyl graphics, car decals and more. Contact Missouri's best wrap shop at 573-392-0500 today.  Auto advertising allows you to market in your community, as well as surrounding communities!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

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5 Tips for Creating a Strategic Vehicle Wrap

ProDezigns vehicle wraps can be one of the best marketing tools you invest in.  You can't just throw a bunch of graphics and words together and be done though. Behind every great vehicle wrap, there's a strategy.  From concept to completion our award winning designers work closely with you to create a high-impact, custom promotional solution that best suits your individual marketing needs!

Vehicle Wrap Strategy  

1. Define Goals - What is the purpose of getting a vehicle wrap at the Lake of the Ozarks, Jefferson City or Columbia?  What do you want to accomplish with your vehicle wrap?  You'll also need to think about how you're going to measure its effectiveness.

2. Create a Clear, Consistent Message -  How your company looks to the outside world sets a tone for all your interactions.  Think about who your target audience is and why.  What challenges or problems does your product or service fix?  Getting to the root of what you do and why you do it will help you come up with a direct message that relates to your clients and is easy for them to understand.

3. Short and Sweet - Although vehicle wraps can generate 30,000 to 70,000 vehicular impressions per day, most people viewing it will not give it more than a few seconds of attention.  If you're stopped at a stop light, you may get a little more time to impress them; however, most of the time they will be seeing your wrap as your cruising down the highway.  The less information you put on your vehicle wrap, the easier it's going to be to get your message across. Would you rather have 10 things that no one remembers or one to two memorable takeaways?  Keep the design short and sweet and to the point.

4. Call to Action - Tell your customers what you want them to do.  Do you want them to call you? Do you want them to schedule an appointment?  Add a call to action with your phone number.  You could even consider offering a discount for those that say they saw your vehicle driving around.  If you choose to do this though, keep in mind tip #3 and keep it short and sweet!

5. Follow Guidelines - If your company belongs to a franchise, you may have certain guidelines that you have to follow.  Be sure to look into this before starting on your custom vehicle wrap in Jefferson City, Columbia or Lake of the Ozarks.  Another important thing to consider is that you don't use any messages or images that infringe on anyone else's copyrights.

At Pro Dezigns we strive to give our clients the highest level of service, satisfaction and personal attention to detail with every project we do. Utilizing new marketing techniques that have been proven time and again to be creative, innovative and on the cutting edge of technology will create a lasting impact to all that see your advertising. Contact Missouri's BEST Wrap Shop today at 573-392-0500 to start getting maximum marketing results!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

LIKE US on Facebook

FOLLOW US on Twitter

CONNECT WITH US  on LinkedIn

WATCH US on YouTube

+1 US on Google+