Do's and Don'ts for Designing Your Vehicle Wrap

Vehicle wrap advertising is a remarkably cost effective way to market your business, increase sales and new customers, while also creating loyalty and retaining the customers you already have. However, just like with every other type of marketing, you want to put some thought and strategy into how you want your custom vehicle wrap at the Lake of the Ozarks to work for you. In today's blog, ProDezigns has put together a list of Do's and Don'ts in regards to how you design your vehicle graphics.

Vehicle Wrap Design Do's

1. DO Utilize Large Images. 

When it comes to vehicle wrap advertising, the size of the graphics matters. Keep in mind that people are going to need to see and understand your graphics from a distance, and/or they may be driving past and only have a few seconds to comprehend what's going on with the graphics on your vehicle. Also, keep your imagery simple and not too detailed - again some people only have a short amount of time to observe your graphics and you want to get your point across quickly.

2. DO Minimize Text. 

Unless you're parked right next to a wrapped vehicle, you only have a few seconds to observe both the imagery and the text on that vehicle. When designing your vehicle wrap, think "less is more" in regard to text. You need a clear, simple message that people can read and understand in mere seconds. Consider using your company name, some type of contact info - website URLS and Facebook addresses are great - and your company slogan if you have one. For the most part, vehicle wraps are moving targets, so you need to make a quick impression.

3. DO Match Your Company Brand.

Not only do you want your vehicle wrap to drive business by bringing in new customers, but you also want to use it to build brand awareness. Maybe someone doesn't need your product or service today, but down the road when they do, they remember your awesome vehicle graphics. That's why it's important to have your vehicle wrap line up with your other marketing materials, using your company colors, logo, slogan, etc.  

Vehicle Wrap Design Don'ts

1. DON'T Ignore Your Target Demographic. 

When choosing a design for your vehicle graphics, keep your target market in mind. Something you feel looks really cool, could be too busy or distracting for an older generation. On the other hand, something super simple with not much color is going to be hard to get the attention of millennials. Think about who your best customer is and be sure to focus your design around what they are going to take interest in.

2. DON'T Wrap Your Vehicle Yourself. 

When it comes to vehicle wrap advertising, you want to make sure your wrap is of good quality and installed correctly. In order to accomplish that, you'll need the help of a professional from Missouri's best vehicle wrap shop! Our award winning designers will help you with the do's and don'ts listed above and create a custom promotional solution that fits your business needs. Then our experienced installers will wrap your vehicle, ensuring a quality product. 

At ProDezigns, we're here to help you get maximum marketing results through the power of auto advertising in Missouri! Our vehicle wraps utilize new marketing techniques that have been proven time and again to be creative, innovative and on the cutting edge of technology. Give us a call at 573-392-0500 to start creating your custom wrap today!


If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

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P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com