The Importance of Branding Your Business

Does your business have a brand? What does that brand say about you? Branding is all about how your customers perceive you. This includes everything from your logo and marketing to your website and the way you interact with your customers. Let's take a look at why branding is so important, for small and large businesses alike, and how Missouri's best wrap shop can help!

1. Branding Promotes Recognition. 

People tend to do business with companies they are familiar with, and the best way to accomplish that familiarity is through branding. If you are consistent with your branding, people will recognize you more easily. Just think about the brands that will ever be ingrained in our heads: the golden arches of McDonald's, the polar bear of Coca-Cola, and the list goes on.

2. Branding Creates Trust. 

Your brand says a lot about your business: who you are, what you do and how you do it. A professional appearance through branding will be credibility and trust with your customers. People are more likely to purchase from a business that knows who they are and what they want and can demonstrate that to it's customers.

3. Branding Helps Set You Apart from Competitors. 

With competition growing more and more each day, it's extremely important to stand apart. Your brand can help you establish yourself as the expert in your field. Through your branding, you can demonstrate why you are the best and why someone should choose you over your competitors. (Be sure to do this without putting down your competitors.)

4. Branding Provides Motivation and Direction for Employees. 

Branding isn't all about your customers, it also has a lot to do with your employees. Your brand sets the scene for workplace culture. Having a clear brand strategy provides the clarity your staff needs to be successful. The best work comes from organization, guidelines and goals - all things your brand can provide.

5. Branding Generates Referrals. 

People like to talk and they're going to talk about the things they see and like. People wear brands, eat brands, listen to brands, etc. People aren't going to talk about you if they don't know about you or remember you. A strong brand is critical when it comes to spreading the word about your business.

Branding the ProDezigns Way!

A good brand doesn't just pop up overnight; it takes careful planning and strategy. Let ProDezigns help you brand your business with a custom vehicle wrap at Lake of the Ozarks and surrounding areas. From concept to completion, our award winning designers will work with you to create a design that not only promotes your business, but also enhances your brand. Give us a call at 573-392-0500 to get started today!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

Food for Thought: 12 Vehicle Wrap Marketing Statistics

When it comes to promoting your business, nothing spreads the word faster than a custom vehicle wrap! While vehicle wraps have been around for awhile, they've just recently started taking off as a major form of advertising for many businesses, large and small. Businesses are realizing that vehicle wrap advertising is one of the best ways to reach consumers quickly, effectively and economically. Don't just take our word for it though - check out these statistics showing that auto advertising really does work!

Vehicle Wrap Marketing Stats

Mobile advertising can be the most effective and efficient form of outdoor advertising, reaching more consumers at a lower Cost Per Thousand Impressions (CPM) than any other form of outdoor advertising.

According to the Outdoor Advertising Association of America: 

1. More than 95% of Americans are reached by media targeting vehicle drivers and passengers.

2. One vehicle wrap can generate between 30,000 and 70,000 impressions daily.

3. Fleet vehicle advertising boosts name recognition 15 times greater than any other form of advertising.

4. Nearly 30% of mobile outdoor viewers indicate they would base a buying decision on the ad they see.

According to Other Sources: 

5. Mobile advertising generates 2.5 times more attention than a static billboard. (Source: Perception Research)

6. 97% of the people who read mobile billboards recall what they read. (Source: Outdoor Advertising Magazine)

7. 91% of target audiences notice both graphics and text. (Source: American Trucking Association)

8. Outdoor advertising delivers immediate results - 29% of viewers say outdoor advertising caused them to visit a retail store within a week. (Source: Arbitron National In-Car Study)

9. 96% of viewers say mobile advertising is more effective than traditional outdoor advertising. (Source: Outdoor Advertising Magazine)

10. 48% of viewers saw car wraps as the most unique advertising medium available. (Source: Cox Communications / Eagle Research)

11. 47% of 18-34 year olds surveyed found car wraps especially memorable. (Cox Communications / Eagle Research)

12. Car wraps and television ads were viewed as the two most memorable media. (Cox Communications/ Eagle Research)

Vehicle wrap advertising can give your marketing that boost it needs to help your business grow. At the best vehicle wrap shop in Missouri, we will help you create a custom promotional solution for your business. Contact ProDezigns today at 573-392-0500 for more information about our custom vehicle wraps at the Lake of the Ozarks and surrounding areas!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

3 Benefits of Storefront Window Graphics

At ProDezigns, we don't just wrap vehicles, we can wrap just about anything! If you're looking for a way to get people into your store, why not try some storefront window graphics at the Lake of the Ozarks? Take a look at a few of our recent projects and check out the benefits of this type of advertising:

1. Reinforce Your Brand.

To grow your business, you have to grow your brand - and what better way to do that than some eye-catching graphics! Window graphics allow you to tell prospective customers what you're all about before they even step into your store. Unique graphics also present an opportunity for word-of-mouth advertising - "Hey did you see that window art on main street? Have you been in there?" Your brand can easily spread throughout the neighborhood and community, making people curious to enter your store.

2. Transform Your Look.

If you're store is in an older part of town or could just use a little freshening up, give it a face-lift with custom storefront window graphics. Not only can window graphics brighten up the entrance to your store, but they can hide unsightly display shelves or storage near the windows. You can easily display messages on your windows, while still allowing natural light into your store.

3. Draw Attention to Products or Services.

Are there certain products or services that your business is known for? What's your speciality or what do you sell the most of? Use your window graphics to promote those products or services. You can easily reel in the impulse shoppers and help grow your client base. For retail stores, window graphics and displays are great for catching the attention of passersby.

If you're thinking about window graphics for your business, give Missouri's best wrap shop a call at 573-392-0500. Our award winning designers will work with you to create a custom promotional solution that best suits your individual marketing needs. Start getting maximum marketing results with our custom graphics at the Lake of the Ozarks!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

5 Reasons to Finance Your Vehicle Wrap

Have you been thinking about purchasing a vehicle wrap to advertise your business? Not sure how to pay for it? Financing is now available through ProDezigns - now the possibility of using auto advertising to grow your business is affordable! Here are 5 reasons to use financing to pay for your custom vehicle wrap at the Lake of the Ozarks:

1. Save Cash for Unexpected Expenses. 

Financing allows for financial flexibility. It helps you conserve cash for those unforeseen expenses. Low monthly payments allow you to keep cash on hand, so you're not stressed when those expenses do come up.

2. Manage Cash Flow. 

Having fixed monthly payments that don't fluctuate, rather than one big upfront expense, can make your cash flow easier to manage. You can better plan your expenditures, allowing you to stick to your set budget. We can even work with you on variable payments to match seasonal cash flow, which many businesses here at the Lake of the Ozarks struggle with.

3. Conserve Lines of Credit. 

Financing allows your business to grow without the upfront investment. You can preserve your lines of credit and make sure you have money available for your normal day-to-day expenses, as well as any emergency situations that you can't pay for in cash. Use our financing to also help build your business credentials with any bank. Pay as you grow with ProDezigns' new financing options!

4. Increase Purchasing Power. 

Financing gives you more buying power in the form of additional capital. You are able to buy more equipment, in this case a custom vehicle wrap, that will in turn help you generate more income. Typically, buying something to increase revenue could put a financial strain on you and your business. With financing you don't have that issue because you're paying it off in small increments. Financing allows you to buy what you need, when you need it!

5. Benefit from Potential Tax Savings. 

Monthly payments are tax deductible as an operational expense. In many cases, you can even write off the interest charges. You can deduct the full purchase price of your financed vehicle wrap as you pay for it. You essentially get to deduct 100% off the costs.

If you think financing your vehicle wrap could be a good option for you, apply online in less than 30 seconds! Simply visit our website, click the "Apply Now!" button and fill out our no obligation credit application. For more information on our financing options and/or our custom vehicle wrap packages, give us a call at 573-392-0500.

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

The Invention of Vinyl

While the concept of auto advertising developed long before vinyl vehicle graphics were invented, the discovery of vinyl material opened up a whole new world of opportunities for the industry. The continual advancements in technology have only increased those opportunities. ProDezigns is here to share with you about this unique material used in vehicle wrap production and how it was invented:

What is Vinyl?

Vinyl is a synthetic plastic material that has the most uses compared to any other plastic in the world.
You can find this multipurpose material in a long list of products, including vehicle wraps. It's versatile nature allows for many uses. It can be firm or flexible, thick or thin and also can come in a wide variety of colors. Where did this unique product come from though?

The Invention of Vinyl Chloride

Vinyl Chloride was accidentally discovered in 1926 by the Goodrich Corporation. Take a look at this quick video on how vinyl chloride is produced:  


The invention created new products, factories, and jobs in America. As for the auto advertising industry, it created a huge opportunity for growth. 

Vinyl Vehicle Graphics

At first, only large organizations such as the U.S. Air Force could afford to use self-adhesive vinyl graphics. By the 1980's vinyl production costs and die-cutting technology had become affordable enough for small businesses. Vinyl started to take the place of paint when it came to adding letters and decals to their vehicles. By the early 1990's, colorful die-cut vinyl became the primary method of adding lettering and logos to big business vehicles. Paint remained king for car enthusiasts. In the late 1990's new technology allowed printing on vinyl with a wide format printer. However, this was also quite expensive until the 21st century. 

ProDezigns Custom Vehicle Wraps

With the technology we have now, it's totally possible for startups and small businesses to get vehicle wraps at an affordable rate. Not only do we offer a variety of packages to fit your budget, but we now offer financing! Give ProDezigns a call at 573-392-0500 to get started on your custom vehicle wrap at the Lake of the Ozarks today!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

4 Benefits to Having a 2016 Marketing Budget

With just a little over a month left in the year, now is the time to start thinking about marketing. Begin by taking a look back at your marketing in 2015 and use that information to start making a plan for the future. Here are a few benefits to having a 2016 marketing budget - and don't forget to allocate some of those advertising dollars to a custom vehicle wrap at Lake of the Ozarks!

1. Provides a Sense of Direction. 

Most small business owners have no clue how much they should be spending on advertising, and therefore, they avoid creating a marketing budget at all. The U.S. Small Business Administration recommends spending 7-8% of your gross revenue for marketing and advertising. Creating the perfect marketing budget right off the bat is nearly impossible. You will need to be flexible and fluctuate your budget as your revenue changes.

2. Allocates Scarce Financial Resources Effectively. 

If you throw all your money at product development, you may end up with a great product that just sits there because no one knows about it. On the other hand, if you spend too much on marketing and not enough on developing a great product, people may become disappointed in your business or brand. There needs to be a balance and having a budget can help you achieve that happy medium.

3. Encourages Coordination with Other Departments. 

In order for a product to be successful, it's important that the product development department coordinates with the sales and marketing departments. Unfortunately, products don't sell themselves. By having a marketing plan in place, everyone knows where and how money can be spent to effectively market any new products or services. Any good business works like a puzzle, you have to have all the right pieces to get the big picture.

4. Provides a Basis for Assessing Actual Results. 

It is important to constantly evaluate your spending, assess what your competitors are doing, look at previous years' results and then go from there. Just because you have a plan in place, doesn't mean you have to follow it to a T. Do what works best for your business. If you're not seeing results from one form of marketing, try spending more on something that is providing you with results that match your business goals. 

5. Creates a Recipe for Success! 

Without having some sort of marketing budget in place, you're taking the risk of making impulse marketing decisions that don’t generate the results you’re looking for. By starting to plan how you'll spend next year's marketing dollars now, you'll be setting yourself up for success!

Add ProDezigns to Your 2016 Marketing Plan

When you're setting up that marketing budget and allocating money to different advertising venues, keep ProDezigns' custom vehicle wraps, wall wraps or floor graphics in mind. Vehicle wrap advertising can generate 30,000 to 70,000 daily vehicular impressions, making it more effective than other type of outdoor advertising. Give us a call at 573-392-0500 to get started on your custom graphics today!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

Vehicle Wrap FAQs

While vehicle wraps aren't necessarily a new concept, many businesses haven't taken advantage of this marketing avenue. Of the reasons businesses haven't considered a custom vehicle wrap for their business, could be because they have a lot of questions about how vehicle wraps work. At Missouri's best vehicle wrap shop, we're here to answer all your questions and help you to make the right decisions for your business' marketing.

1. How can I justify the cost of purchasing a vehicle wrap? 

Answer: There's no more cost effective method than vehicle wraps when it comes to marketing your business. Why not use your vehicle to its full potential to gain you business? Statistics show that the cost per impression for vehicle wraps is less than other forms of advertising including billboards, television, radio, yellow pages and newspapers. For more information on why you should add vehicle wrap marketing to your advertising plan, check out our blog titled, "4 Reasons to Advertise with a Vehicle Wrap."

2. What is the difference between a partial wrap and a full wrap? 

Answer: At ProDezigns custom vehicle wraps, we offer several different packages to meet your needs. Depending on your budget, you can get a partial wrap or a full wrap. Anything less than a full wrap is typically considered a "partial wrap." The nice thing about a partial wrap is that we can design it to fit within your budget. We can even just do simple decals with your business name and logo. Give us a call at 573-392-0500 for details.

3. What does the vehicle wrap process involve? 

Answer: Vehicle wraps, bus wraps, fleet wraps, etc. consist of three different phases. Phase one is the design phase, which includes getting accurate measurements for the vehicle and the actual design of the custom graphics at the Lake of the Ozarks that will be applied. Phase two is the production phase, where those graphics are actually printed on the vinyl in preparation to be applied to the vehicle. The printed vinyl is then laminated to protect from abrasions and UV rays. Phase three is the installation phase, where the graphics are actually applied to the vehicle.

4. How long will it take to wrap my vehicle? 

Answer: The time it will take to wrap your vehicle will vary from project to project. It will be dependent on the complexity of the design and whether you're getting a full wrap or a partial wrap. The great thing about vehicle wraps though, is that they take a lot less time for installation than a custom paint job would. In general, most of our vehicle wraps can be installed in anywhere from 1-3 days. Give us a call with the details of your project and we can let you know how long you can expect it to take.

5. If my vehicle wrap is damaged, can it be fixed? 

Answer: Absolutely! In most cases, we are able to replace just the damaged pieces or panels after the vehicle has been repaired. You will not need to redo the entire wrap if the damage is limited to a specific area of the vehicle. Talk to the staff at ProDezigns on your specific situation for more details.

6. Can my vehicle wrap be removed? 

Answer: When done by a professional, vehicle wraps can easily be removed when you're ready to sell your vehicle or you're ready for an upgraded look. The vinyl can be removed the same way that it was applied. Once removed, your vehicle will look as good as new, or at least as good as the shape it was in when you decided to get it wrapped!

7. Will getting my vehicle wrapped damage the paint? 

Answer: In most cases, vehicle wraps will not damage factory paint jobs; they will actual protect it! However, if your paint is already damaged or peeling in some places, you'll want to get that fixed before applying the vinyl. In this case, when you removed the vehicle wrap after you're finished with it, that paint could peel off with it. As long as  your paint is in good condition, the our vehicle wraps at the Lake of the Ozarks will actually protect that paint. It's important to talk with the staff at ProDezigns and pre-test your paint job before the wrap installation process begins.

At ProDezigns, we make your business capital mobile through the power of vehicle wraps. Utilizing marketing techniques that have been proven time and again to be creative, innovative and on the cutting edge of technology, we'll help you creating a lasting impact to all that see your marketing. From concept to completion, our award winning designers work closely with you to create a high-impact, custom promotional solution that best suits your individual marketing needs. Give us a call today at 573-392-0500 to get started!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

35th Annual Super Boat Key West World Championships

The world's biggest and fastest offshore racing series is back! The 35th Annual Super Boat Key West World Championship kicked off yesterday. Over 40 racers, including one of our very own from Lake of the Ozarks, will be battling Key West waters in hopes of achieving a World Championship title! Take a look at what you can expect from this event each year in Super Boat's Key West promo video:

Keep Up with the Action through Live Streaming

The race village opened yesterday and the event kicked off with a boat parade! Registration and inspections are well underway and everyone is getting anxious for the races to begin. There will be three days of racing: Wednesday, Friday and Sunday. You can keep up with the races through live online streaming at SuperBoat.com and watch as a Lake of the Ozarks local competes for the title among many other talented racers! Be on the look out for Performance Boat Center's new 388 Skater with awesome boat graphics designed by the award winning designers at Missouri's best wrap shop, ProDezigns.

If you like to race your boat, either professionally or just for fun, consider freshening it up with a new look. One of our custom boat wraps can make your boat stand out in the crowd. Our award winning design team will work closely with you to design the perfect graphics to fit your personality and your needs. Give us a call at 573-392-0500 to get a quote on getting your boat wrapped at ProDezigns!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

LIKE US on Facebook

FOLLOW US on Twitter

CONNECT WITH US on LinkedIn

WATCH US on YouTube

+1 US on Google+

Finance Your Custom Vehicle Wrap

Have you been wanting to get a vehicle wrap to advertise your business, but just can't seem to come up with the money to get started? Missouri's best vehicle wrap shop is now offering financing! You can apply online on get your results in less than 30 seconds. You can then use your approval amount to purchase your vehicle wrap! It's that easy!

Financing Helps Small Businesses Grow 

1. Generate Revenue As You Pay 

Financing affords you the option of getting your vehicle wrap now, while paying for it in small manageable payments. The auto advertising could start generating revenue for your business before your first payment is due!

2. Low Monthly Payments

We offer monthly payments ranging from 12 to 60 months to fit your individual financing needs. We also offer Variable Payments upon request that can be matched to seasonal cash flow variations. Terms and conditions can vary depending on your specific situation.

3. Financial Reporting Advantages 

We can structure your payments so that it meets FASB requirements for "off balance sheet" accounting.

4. 100% Tax Deductible

IRS Tax Codes allow your business to deduct the full purchase price for the vehicle wrap you finance, as you pay for it! You essentially get to deduct 100% of the vehicle wrap costs. Terms and conditions may apply depending on your specific situation.

5. Avoid Bank Restrictions

We do not include blanket liens, restrictive covenants, rate escalator clauses, "call anytime" provisions, compensating balance requirements, or many of the other surprises related to traditional lending.

6. Keep Lines of Credit Open 

Keep potential lines of credit open for financial emergencies and use our financing to hep build your business credentials with any bank.

The Advantages are Clear

• You can get approved now without extensive financing statements. 
• You can take advantage of tax benefits and deduct payments. 
• You can defer payments until the vehicle wrap is installed. 
• You can avoid financial reporting. 
• You have no cash outlay or down payment. 
• You can match your monthly payments to current cash flow requirements. 
• You have ownership options at the end of the term. 
• You can get approved with a low credit score. 
• You can get approved with bankruptcy. 
• You can get your startup approved for financing. 

Financing Made Quick and Easy

1. Go to our website: www.ProDezigns.com/financing.asp. 
2. Click the Apply Now button and complete the credit application.  
3. You will receive a verification call from QuickSpark (our in-house Financing Company) to review your financing package tailored just for you. 
4. QuickSpark will email the documents to you where you can sign and return them all online. There is no more need for tiresome paperwork or faxing documents back and forth. 
5. You're done! Please be expecting a phone call around the time of completion of your vehicle wrap. 

Now your dream of having a vehicle wrap for your business can be a reality! Once you've been approved for financing, give ProDezigns a call at 573-392-0500 to get started. From concept to completion, our award winning design team will work with you to create a high-impact, custom promotional solution to fit your individual business needs. Start getting maximum marketing results through custom vehicle wraps at the Lake of the Ozarks today with our new financing option! 

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

LIKE US on Facebook

FOLLOW US on Twitter

CONNECT WITH US on LinkedIn

WATCH US on YouTube

+1 US on Google+

4 Reasons to Advertise with a Vehicle Wrap

When it comes to advertising your business, there are endless options. You may not want to think about the new year approaching, but it is. As you begin to think about your marketing budget for 2016, keep these 4 reasons to advertise with a vehicle wrap in mind.

1. Large Consumer Base

Who doesn't spend time driving down the road or sitting at stop lights looking at other vehicles? In fact, the average person will spend more than 43,800 hours sitting at stoplights. Just image all the people that you could reach with a custom vehicle wrap. You can take it anywhere you go, making it easier than ever to advertise your business. Advertise in areas that would be impossible by any other means, such as huge shopping malls, sporting events or parades. You can also park it out in front of your business or the persons house you're working at as a sign. The amount of exposure your business can get from a custom vehicle wrap doesn't compare to any other form of marketing!

2. Cost Effective Solution

When it comes to advertising impressions, other forms of advertising pale in comparison to vehicle wraps. According to the Traffic Audit Bureau for Media Measurement reports that vehicle wrap advertising can generate 30,000 to 70,000 daily vehicular impressions. Think about that, and that fact that your vehicle wrap will last several years, when choosing where to spend your advertising dollars for next year. Vehicle wraps are honestly one of the most cost effective ways to spend your marketing budget.

3. Effectiveness on Consumers

Not only can you reach a huge customer base, but vehicle wraps really do have an effect on consumers' decisions. According to the Outdoor Advertising Association of America, 30% of people that see vehicle wrap advertisements claim that the ads influence their decision to purchase a product or service. Since vehicle wraps offer a non-invasive marketing approach, people are more open to the message. With all buying pressure off, they can fully consider their decision and won't just give a hasty no. The majority of consumers consider vehicle wraps appealing, especially when their sitting stuck in traffic.

4. High Quality Graphics 

With today's technology, you are able to create high quality graphics for vehicle wraps. Custom paint jobs can be great, if you have the time to wait on them to get done. Vehicle wraps on the other hand, offer beautiful graphics with great detail that can typically be installed within 1-3 days. They can be custom designed to fit your individual business needs and style. When you combine the right printer with the right vinyl, the result is an amazing looking, moving billboard for your business.

Keep ProDezigns in mind while you're planning out your advertising budget for next year. Vehicle wraps can offer an extremely cost effective solution, stretching your marketing dollars out over several years. Contact the best wrap shop in Missouri to get started on your custom vehicle wrap at the Lake of the Ozarks.

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

LIKE US on Facebook

FOLLOW US on Twitter

CONNECT WITH US on LinkedIn

WATCH US on YouTube

+1 US on Google+

How Does Vehicle Wrap Advertising Differ From Other Outdoor Advertising?

In order for a business to be successful, that business must market the product or service that they have. Consumers have to know you exist in order to buy from you. There are many ways to advertise your business from internet marketing to print ads, radio to TV commercials, but none of those quite compare to outdoor advertising. Let's take a look at all forms of outdoor advertising and compare it to our Lake of the Ozarks vehicle wraps!

What is Outdoor Advertising? 

Outdoor advertising is anything done outdoors that publicizes your business' product or service. While TV and print are usually viewed inside the home, outdoor advertising, just like it says in the name, is outdoors. It is advertising exposure, where the advertisement itself is the delivery method. Types of outdoor advertising can include ads on buses, airport posters, signage at sporting events, and billboards. So why is a vehicle wrap better than these other forms of outdoor advertising? Read on.

Vehicle Wraps

Due to their placement, vehicle wraps have an advantage over most other forms of outdoor advertising (and any other form for that matter). Targeted messages placed on vehicle wraps allow that message to travel to areas where your potential customers will see it. This is essentially anywhere and everywhere! You've probably heard our slogan "Better than a Billboard." We're not just saying that, it's true! Vehicle wraps at the Lake of the Ozarks can advertise in places where billboards are limited or non-existent. Vehicle wraps are the best way to deliver your advertising message as they go to every potential market and customer.  

Are you ready to start getting maximum marketing results today? At ProDezigns, we'll work closely with you to create a high-impact, custom promotional solution that best suits your marketing needs. Give Missouri's BEST vehicle wrap shop a call at 573-392-0500!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

LIKE US on Facebook

FOLLOW US on Twitter

CONNECT WITH US on LinkedIn

WATCH US on YouTube

+1 US on Google+

Wash Your Vehicle Wrap Before Winter Hits!

In order to keep your Lake of the Ozarks vehicle wrap in tip top shape, you want to make sure to wash it regularly to keep the dirt and grime off of it. The brushes of an automatic car wash can damage the vinyl so you'll want to wash your vehicle by hand. With the temperatures dropping and winter on its way, now is the best time to wash your wrap before it gets too cold to do it by hand!

Tips for Washing Your Vehicle Wrap

• Hand washing is the best solution for cleaning your wrap. Use a sponge, soft brush or rag and apply a mild liquid detergent and water solution. 
• Start washing at the top and work your way to the bottom to allow dirt and other debris to run downward. Avoid scrubbing. 
• Make sure the bucket you are using is clean and free of debris. 
• Be sure to keep your water level no hotter than 180 degrees Fahrenheit.
• Power washing, if done too much or too aggressively, can damage graphics or cause the adhesive to come loose. If you must use a power washer, use extreme care and avoid directly spraying the edges. 
• As an alternative to power washing, use a spray nozzle and spray in a 40 degree pattern and never go over 1500 to 2000 psi. 
• When completed, make sure you wash off all the cleaning solution from the top down. 
• Be sure to dry your graphics with a clean towel. 
• Never use harsh chemicals or aggressive brushing or scrubbing motions. 

Why Do I Need To Wash My Vehicle Wrap?  

It's no secret that vehicles require regular maintenance, but so does your vehicle wrap. Don't worry - it's nothing too drastic. The best thing you can do to care for your wrap is to clean it regularly. Getting rid of the grime, dirt, dust and other contaminants, such as bird poop, before they have a chance to adhere to the vinyl covering is all you need to do. Letting bird droppings and difficult stains sit for too long will make them harder to remove and may permanently damage the wrap. The horizontal areas are a magnet for pollutants, which are intensified by UV ray exposure. If you spill fuel on your wrap, be sure to wipe it up immediately as to not degrade the vinyl. By cleaning your wrap regularly to remove pollutants and particles, you will get a longer-lasting, more vibrant vehicle wrap.

Don't have a vehicle wrap yet, but thinking about getting one? ProDezigns is the best vehicle wrap shop in Missouri! From concept to completion our award winning designers work closely with you to create a custom promotional solution that best suits your individual marketing needs. Start making your business capital mobile using full color graphics on vehicle wraps in Jefferson City, Columbia, and Lake of the Ozarks today!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

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Marketing Benefits of Vehicle Wraps

Marketing is important for any business small or large, no matter if the business started yesterday or has been around for years. The benefits of marketing vary from brand awareness to increased sales and more, but let's discuss the specific benefits of vehicle wrap advertising. Here are 4 benefits to consider when deciding whether or not to add mobile marketing to your advertising strategy:

1. Lowest CPM

When it comes to your marketing budget, how do you know where to spend your advertising dollars? While it's important to weigh your options and try different things, one thing is for certain: vehicle wrap advertising has the lowest cost per 1,000 impressions (CPM) than any other marketing avenue. If you're going to take a chance on a new marketing strategy, why not go with the one that gives you the best bang for your buck! In a typical day, a branded vehicle can generate 30,000-70,000 vehicular impressions. PLUS, your marketing doesn't stop working shortly after the ad is run; your vehicle wrap keeps working for you for years!

2. Versatility

Think of your vehicle as a canvas awaiting a new piece of art. Your vehicle wrap can include anything you want it to. It doesn't matter if you have a car, a truck or a bus because at ProDezigns, we can wrap just about anything! Vehicle wraps are one of the most versatile marketing avenues out there. From the design to where you distribute your marketing, there are so many options for you to choose.

3. Local Targeting

Who do you want to target? Where does your customer base hangout? The great thing about vehicle wraps is that you can take your marketing with you anywhere you want. If your trying to target sports fans, drive your wrapped vehicle to your local sports stadium. If you want to target women from teens to adults, drive your vehicle to the local mall. The opportunities of where you can market your business are endless. All you have to do is drive your wrapped vehicle around and let it do the talking for you!

4. Brand Consistency

A vehicle wrap is just one more way to show the community what your brand is all about. As with any type of marketing, you want every ad you create to reflect your brand identity. All the marketing pieces need to fit togther, work together, to show who you are as a business. A professional vehicle wrap can help you do just that. Our designers will work with you to create a high-impact promotional solution that expresses your brand and the image you want others to associate with your business.

If you're convinced that auto advertising could help your business, it's time to talk to the BEST vehicle wrap shop in Missouri. To get started on your custom vehicle wrap at the Lake of the Ozarks, give us a call at 573-392-0500. Start getting maximum marketing results today!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

LIKE US on Facebook

FOLLOW US on Twitter

CONNECT WITH US on LinkedIn

WATCH US on YouTube

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Rev Up Your Small Business Marketing

Marketing is crucial to a small business. Depending on your industry, you're probably competing with big brand chains for customers. How do you make your business stand out? You need to have a strategic marketing strategy. Sometimes with small businesses you don't have a huge marketing budget, so it's important to spend your marketing dollars wisely. While vehicle wraps might be a bit of an investment in the beginning, they keep on giving for several years with no need to re-add the expense to your marketing budget each year. Let's take a look at how a custom vehicle wrap at the Lake of the Ozarks could help rev up your small business marketing:

Get Your Message Out Fast 

Nothing spreads your message faster than a vehicle wrap! Small businesses across the country are discovering how vehicle wraps are one of the best ways to reach customers quickly, effectively and economically. The car graphics industry is rapidly expanding. Unlike more costly media, vehicle wraps work for you 24/7, 365 days a year. More than 95% of Americans are reached by media targeting those on the road. A vehicle wrap can easily generate between 30,000 and 70,000 impressions each day!

Affordable Reach 

Not only can you reach more people fast, you can reach them at an affordable rate. Auto advertising can reach more customers at a lower Cost Per Thousand Impressions (CPM) than any other form of outdoor advertising. The benefits of vehicle wrap advertising are clear when you compare it to other forms of advertising:

• 30-second Prime-Time Spot in the Top 100 Television Markets: $17.78 per CPM
• 60-second Drive-Time Ad in the Top 100 Radio Markets: $8.61 per CPM
• 1/3-Page Black and White Ad in the Top 100 Newspaper Markets: $22.95 per CPM
• Four-Color 1-Page Ad in Top 23 Magazine Publications: $9.35 per CPM
• The Average for all Forms of Billboard Ads: $2.18 per CPM
• Vehicle Wraps: $.77 per CPM

At Missouri's BEST vehicle wrap shop, we'll work with you to rev up your small business marketing. Using innovative marketing techniques, our award winning designers will help you create the perfect marketing message for your needs. Make your business capital mobile, through full color vehicle graphics at the Lake of the Ozarks. Contact us today at 573-392-0500 to get started!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

LIKE US on Facebook

FOLLOW US on Twitter

CONNECT WITH US on LinkedIn

WATCH US on YouTube

+1 US on Google+

Top 2 Reasons to Wrap Your Vehicle

ProDezigns specializes in custom vehicle wraps in Jefferson City, Columbia and Lake of the Ozarks areas. Why should you consider getting a Lake of the Ozarks vehicle wrap? Most people wrap their vehicles for one of two reasons: as an advertising avenue for their business or to protect the factory paint job.

1. To Market Your Business

The main reason people choose to wrap their vehicles is for marketing purposes. What better way to spread the word about your business than a billboard on wheels? You can take a custom vehicle wrap with you anywhere you go. This allows you to advertise in areas not available by any other marketing means, like shopping malls, sporting events and even parades. Auto advertising allows you to market in your community as well as surrounding communities! When compared to other advertising avenues, vehicle wrap advertising can generate 30,000 to 70,000 daily vehicular impressions.

2. To Protect Your Factory Paint Job

One of the great things about wrapping a vehicle is that the vinyl actually protects the factory paint job. With full vehicle wraps, when you take the wrap off, the vehicle looks just as good as the minute you pulled it off the lot. The vinyl protects the factory paint from scratches, scuffs, fading, etc. If you chose to paint your vehicle instead, you would have to repaint it before you sell it. Many times you only keep fleet vehicles for a couple years; by wrapping them, you can easily resell them without anyone knowing they used to belong to your company. The next owner has a vehicle that looks shiny and new!

No matter what your reason for wanting a vehicle wrap, Missouri's best vehicle wrap shop is here to create custom graphics just for you! Our award winning designers will work closely with you to create the perfect wrap for your taste and needs. Contact us today at 573-392-0500 to get started!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

LIKE US on Facebook

FOLLOW US on Twitter

CONNECT WITH US on LinkedIn

WATCH US on YouTube

+1 US on Google+