Thursday, October 29, 2015

4 Reasons to Advertise with a Vehicle Wrap

When it comes to advertising your business, there are endless options. You may not want to think about the new year approaching, but it is. As you begin to think about your marketing budget for 2016, keep these 4 reasons to advertise with a vehicle wrap in mind.

1. Large Consumer Base


Who doesn't spend time driving down the road or sitting at stop lights looking at other vehicles? In fact, the average person will spend more than 43,800 hours sitting at stoplights. Just image all the people that you could reach with a custom vehicle wrap. You can take it anywhere you go, making it easier than ever to advertise your business. Advertise in areas that would be impossible by any other means, such as huge shopping malls, sporting events or parades. You can also park it out in front of your business or the persons house you're working at as a sign. The amount of exposure your business can get from a custom vehicle wrap doesn't compare to any other form of marketing!

2. Cost Effective Solution


When it comes to advertising impressions, other forms of advertising pale in comparison to vehicle wraps. According to the Traffic Audit Bureau for Media Measurement reports that vehicle wrap advertising can generate 30,000 to 70,000 daily vehicular impressions. Think about that, and that fact that your vehicle wrap will last several years, when choosing where to spend your advertising dollars for next year. Vehicle wraps are honestly one of the most cost effective ways to spend your marketing budget.

3. Effectiveness on Consumers


Not only can you reach a huge customer base, but vehicle wraps really do have an effect on consumers' decisions. According to the Outdoor Advertising Association of America, 30% of people that see vehicle wrap advertisements claim that the ads influence their decision to purchase a product or service. Since vehicle wraps offer a non-invasive marketing approach, people are more open to the message. With all buying pressure off, they can fully consider their decision and won't just give a hasty no. The majority of consumers consider vehicle wraps appealing, especially when their sitting stuck in traffic.

4. High Quality Graphics 


With today's technology, you are able to create high quality graphics for vehicle wraps. Custom paint jobs can be great, if you have the time to wait on them to get done. Vehicle wraps on the other hand, offer beautiful graphics with great detail that can typically be installed within 1-3 days. They can be custom designed to fit your individual business needs and style. When you combine the right printer with the right vinyl, the result is an amazing looking, moving billboard for your business.

Keep ProDezigns in mind while you're planning out your advertising budget for next year. Vehicle wraps can offer an extremely cost effective solution, stretching your marketing dollars out over several years. Contact the best wrap shop in Missouri to get started on your custom vehicle wrap at the Lake of the Ozarks.

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns
36 Scrivner Road
Eldon, Missouri 65026

P: (573) 392-0500
F: (573) 392-0094
+1 US on Google+

Friday, October 23, 2015

How Does Vehicle Wrap Advertising Differ From Other Outdoor Advertising?

In order for a business to be successful, that business must market the product or service that they have. Consumers have to know you exist in order to buy from you. There are many ways to advertise your business from internet marketing to print ads, radio to TV commercials, but none of those quite compare to outdoor advertising. Let's take a look at all forms of outdoor advertising and compare it to our Lake of the Ozarks vehicle wraps!

What is Outdoor Advertising? 


Outdoor advertising is anything done outdoors that publicizes your business' product or service. While TV and print are usually viewed inside the home, outdoor advertising, just like it says in the name, is outdoors. It is advertising exposure, where the advertisement itself is the delivery method. Types of outdoor advertising can include ads on buses, airport posters, signage at sporting events, and billboards. So why is a vehicle wrap better than these other forms of outdoor advertising? Read on.

Vehicle Wraps


Due to their placement, vehicle wraps have an advantage over most other forms of outdoor advertising (and any other form for that matter). Targeted messages placed on vehicle wraps allow that message to travel to areas where your potential customers will see it. This is essentially anywhere and everywhere! You've probably heard our slogan "Better than a Billboard." We're not just saying that, it's true! Vehicle wraps at the Lake of the Ozarks can advertise in places where billboards are limited or non-existent. Vehicle wraps are the best way to deliver your advertising message as they go to every potential market and customer.  

Are you ready to start getting maximum marketing results today? At ProDezigns, we'll work closely with you to create a high-impact, custom promotional solution that best suits your marketing needs. Give Missouri's BEST vehicle wrap shop a call at 573-392-0500!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns
36 Scrivner Road
Eldon, Missouri 65026

P: (573) 392-0500
F: (573) 392-0094
+1 US on Google+

Friday, October 16, 2015

Wash Your Vehicle Wrap Before Winter Hits!

In order to keep your Lake of the Ozarks vehicle wrap in tip top shape, you want to make sure to wash it regularly to keep the dirt and grime off of it. The brushes of an automatic car wash can damage the vinyl so you'll want to wash your vehicle by hand. With the temperatures dropping and winter on its way, now is the best time to wash your wrap before it gets too cold to do it by hand!

Tips for Washing Your Vehicle Wrap

  • Hand washing is the best solution for cleaning your wrap. Use a sponge, soft brush or rag and apply a mild liquid detergent and water solution. 
  • Start washing at the top and work your way to the bottom to allow dirt and other debris to run downward. Avoid scrubbing. 
  • Make sure the bucket you are using is clean and free of debris. 
  • Be sure to keep your water level no hotter than 180 degrees Fahrenheit.
  • Power washing, if done too much or too aggressively, can damage graphics or cause the adhesive to come loose. If you must use a power washer, use extreme care and avoid directly spraying the edges. 
  • As an alternative to power washing, use a spray nozzle and spray in a 40 degree pattern and never go over 1500 to 2000 psi. 
  • When completed, make sure you wash off all the cleaning solution from the top down. 
  • Be sure to dry your graphics with a clean towel. 
  • Never use harsh chemicals or aggressive brushing or scrubbing motions. 

Why Do I Need To Wash My Vehicle Wrap?  


It's no secret that vehicles require regular maintenance, but so does your vehicle wrap. Don't worry - it's nothing too drastic. The best thing you can do to care for your wrap is to clean it regularly. Getting rid of the grime, dirt, dust and other contaminants, such as bird poop, before they have a chance to adhere to the vinyl covering is all you need to do. Letting bird droppings and difficult stains sit for too long will make them harder to remove and may permanently damage the wrap. The horizontal areas are a magnet for pollutants, which are intensified by UV ray exposure. If you spill fuel on your wrap, be sure to wipe it up immediately as to not degrade the vinyl. By cleaning your wrap regularly to remove pollutants and particles, you will get a longer-lasting, more vibrant vehicle wrap.

Don't have a vehicle wrap yet, but thinking about getting one? ProDezigns is the best vehicle wrap shop in Missouri! From concept to completion our award winning designers work closely with you to create a custom promotional solution that best suits your individual marketing needs. Start making your business capital mobile using full color graphics on vehicle wraps in Jefferson City, Columbia, and Lake of the Ozarks today!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns
36 Scrivner Road
Eldon, Missouri 65026

P: (573) 392-0500
F: (573) 392-0094
+1 US on Google+

Friday, October 9, 2015

Marketing Benefits of Vehicle Wraps

Marketing is important for any business small or large, no matter if the business started yesterday or has been around for years. The benefits of marketing vary from brand awareness to increased sales and more, but let's discuss the specific benefits of vehicle wrap advertising. Here are 4 benefits to consider when deciding whether or not to add mobile marketing to your advertising strategy:

1. Lowest CPM


When it comes to your marketing budget, how do you know where to spend your advertising dollars? While it's important to weigh your options and try different things, one thing is for certain: vehicle wrap advertising has the lowest cost per 1,000 impressions (CPM) than any other marketing avenue. If you're going to take a chance on a new marketing strategy, why not go with the one that gives you the best bang for your buck! In a typical day, a branded vehicle can generate 30,000-70,000 vehicular impressions. PLUS, your marketing doesn't stop working shortly after the ad is run; your vehicle wrap keeps working for you for years!

2. Versatility


Think of your vehicle as a canvas awaiting a new piece of art. Your vehicle wrap can include anything you want it to. It doesn't matter if you have a car, a truck or a bus because at ProDezigns, we can wrap just about anything! Vehicle wraps are one of the most versatile marketing avenues out there. From the design to where you distribute your marketing, there are so many options for you to choose.

3. Local Targeting


Who do you want to target? Where does your customer base hangout? The great thing about vehicle wraps is that you can take your marketing with you anywhere you want. If your trying to target sports fans, drive your wrapped vehicle to your local sports stadium. If you want to target women from teens to adults, drive your vehicle to the local mall. The opportunities of where you can market your business are endless. All you have to do is drive your wrapped vehicle around and let it do the talking for you!

4. Brand Consistency


A vehicle wrap is just one more way to show the community what your brand is all about. As with any type of marketing, you want every ad you create to reflect your brand identity. All the marketing pieces need to fit togther, work together, to show who you are as a business. A professional vehicle wrap can help you do just that. Our designers will work with you to create a high-impact promotional solution that expresses your brand and the image you want others to associate with your business.

If you're convinced that auto advertising could help your business, it's time to talk to the BEST vehicle wrap shop in Missouri. To get started on your custom vehicle wrap at the Lake of the Ozarks, give us a call at 573-392-0500. Start getting maximum marketing results today!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns
36 Scrivner Road
Eldon, Missouri 65026

P: (573) 392-0500
F: (573) 392-0094
+1 US on Google+

Friday, October 2, 2015

Rev Up Your Small Business Marketing

Marketing is crucial to a small business. Depending on your industry, you're probably competing with big brand chains for customers. How do you make your business stand out? You need to have a strategic marketing strategy. Sometimes with small businesses you don't have a huge marketing budget, so it's important to spend your marketing dollars wisely. While vehicle wraps might be a bit of an investment in the beginning, they keep on giving for several years with no need to re-add the expense to your marketing budget each year. Let's take a look at how a custom vehicle wrap at the Lake of the Ozarks could help rev up your small business marketing:

Get Your Message Out Fast 


Nothing spreads your message faster than a vehicle wrap! Small businesses across the country are discovering how vehicle wraps are one of the best ways to reach customers quickly, effectively and economically. The car graphics industry is rapidly expanding. Unlike more costly media, vehicle wraps work for you 24/7, 365 days a year. More than 95% of Americans are reached by media targeting those on the road. A vehicle wrap can easily generate between 30,000 and 70,000 impressions each day!

Affordable Reach 


Not only can you reach more people fast, you can reach them at an affordable rate. Auto advertising can reach more customers at a lower Cost Per Thousand Impressions (CPM) than any other form of outdoor advertising. The benefits of vehicle wrap advertising are clear when you compare it to other forms of advertising:
  • 30-second Prime-Time Spot in the Top 100 Television Markets: $17.78 per CPM
  • 60-second Drive-Time Ad in the Top 100 Radio Markets: $8.61 per CPM
  • 1/3-Page Black and White Ad in the Top 100 Newspaper Markets: $22.95 per CPM
  • Four-Color 1-Page Ad in Top 23 Magazine Publications: $9.35 per CPM
  • The Average for all Forms of Billboard Ads: $2.18 per CPM
  • Vehicle Wraps: $.77 per CPM

At Missouri's BEST vehicle wrap shop, we'll work with you to rev up your small business marketing. Using innovative marketing techniques, our award winning designers will help you create the perfect marketing message for your needs. Make your business capital mobile, through full color vehicle graphics at the Lake of the Ozarks. Contact us today at 573-392-0500 to get started!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns
36 Scrivner Road
Eldon, Missouri 65026

P: (573) 392-0500
F: (573) 392-0094
+1 US on Google+