Creating an Effective Vehicle Wrap Design

Wrapping your vehicle at the Lake of the Ozarks is an innovative way to advertise your business, but it is important to understand the fundamentals of creating an effective vehicle wrap. Proper branding, a straightforward message, and readability are some of the factors that will determine your vehicle wrap's success. ProDezigns can help you get the maximum impact for your vehicle design. Here are some guidelines to follow to make sure your company is getting the biggest return on its advertising investment:

Create a Recognizable Brand

Is your brand consistent with your message? Since the brand is the primary message for your vehicle wrap, make sure your logo and identity are sharp and recognizable within the community. Starting with poor branding means you have failed before you have even begun.

Don't Give In to Personal Tastes

Just because you saw a vehicle wrap that you like doesn't mean it will appeal to your target customer. Advertising is about your target market, not your personal likes and dislikes. Choose a wrap that will create shock value for your desired clientele.

Send a Clear Message

Eliminate all the visual clutter. Make sure your text is not lost on a noisy background. Create something with an impact that can be read and remembered. Sometimes simplicity can be the most effective way to get your message across. A viewer has very limited time to absorb the advertising and understand the message. It also must be legible from a distance. You have very limited time to capture the viewer’s attention and have your brand and message be understood and remembered.

Limit Your Advertising Copy

There are a few things that really make a wrap stand out: strong brand implementation, a tagline message, a web address, and a phone number. Limiting your text gives the reader a greater chance to remember it. It is more effective to list 2 memorable details than 10 bullet points.

Choose a Wrap that Matches Your Vehicle's Attributes

If you are driving a rugged SUV or large truck, forget pastel colors, unless you are selling makeup. Work with the style of your vehicle, so that the qualities of your brand and the vehicle are consistent. Furthermore, if you drive a Smart Car, your wrap should depict a savvy, cute, or efficient business.

Let ProDeZigns Get Your Advertising Moving

By following these tips, your Lake of the Ozarks vehicle wrap can be very effective in advertising your brand. ProDeZigns award winning designers will work closely with you to create a high impact, custom promotional solution that best suits your individual marketing needs. Contact us at (573) 392-0500 for a free quote today!

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

Reasons Why Car Owners Wrap Their Personal Vehicles

It is well known that wrapping a vehicle at the Lake of the Ozarks has many advantages when it comes to advertising businesses. With eye-catching colors and graphics, durability, and cost-effectiveness, it's no wonder wrapping personal vehicles has become more popular. Here are some reasons why car owners wrap their own vehicles:

They Want to Drive Something Different

Many car owners want to drive something different than the ordinary car colors like black, red, white, or silver. You can choose from a large palette of matte or pearl colors or go with something a little more bold like flames or an image. Many cars come in "widely-accepted colors" to improve the car's trade-in value, which doesn't offer much in terms of individuality. In addition, you can change the wrap whenever you feel like it to reflect your style. 

It Protects The Vehicle

Wraps protect the original factory paint of the vehicle. By wrapping your vehicle you can prevent damage from stone chips, abrasions, and other natural driving hazards. However, paint in poor condition may fail when vinyl is removed. It is important to talk to the staff at ProDeZigns and have them pre-test your paint job prior to wrapping your vehicle with vinyl.

It Can Be Fixed

You can generally have damaged pieces or panels of your vehicle wrap replaced. You also do not need to redo the entire wrap if the damage is limited to certain areas of the vehicle.

They Are Easy to Care For

Mild soap and water is sufficicient on vehicle wraps, but the vehicle should be washed regularly, as road grime can cause degradation. It is not recommended to use "beater brush" car washes.

It is Affordable

Prices for custom vehicle wraps continue to become more affordable for the average car owner. In most cases, it beats the price of a custom paint job. Keep in mind, a paint job might end up depreciating the value of your car drastically, whereas a wrap is removable. 

ProDeZigns Can Make Your Vehicle Stand Out From the Rest

If you want your vehicle to reflect your personality rather than look like a mass-produced car, like everyone else is driving, then you should consider a vehicle wrap at the Lake of the Ozarks. ProDeZigns doesn't stop at your car. We can wrap all of your vehicles including boats, golf carts, motorcycles, and more. We can make your vehicle turn heads and create a lasting impact! Contact us at (573) 392-0500 for a free quote.

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com

Vehicle Wraps: A Focus on the Real Estate Industry

Real estate agents are always in motion. You drive to meet clients and show properties. Your car is essentially a mobile office. By getting a custom vehicle wrap at the Lake of the Ozarks, you can gain new clients and increase visibility for your real estate company. ProDeZigns can wrap a single vehicle to make an independent real estate agency stand out or work with your national franchise branding guidelines to help you and your company get noticed. Below are some common questions real estate agents have regarding wrapping a vehicle at the Lake of the Ozarks:

How Long Will It Take?

Real estate is a fast-paced industry and relies heavily on referrals. Many times listing a home in one neighborhood will lead to several other listings in the same area. If you find out you have a listing appointment coming up, wouldn't you like to have your professional wrap parked in the driveway for the neighbors to see? The time it takes to do a wrap varies from project to project, but generally vehicle wraps can be installed in 1 - 3 days. We can help you be the preferred agent in the community in no time!

What If My Company Information Changes? 

If your company relocates to another office or you change phone numbers, email addresses, or any other information, a small section can generally be replaced. Depending on the design or layout of your wrap, and where the information is located, reprinting graphics and patching a spot in may be all it takes to update the wrap.

What If I Change Real Estate Agencies?

In real estate, we know it is not uncommon to move to other agencies and for franchises to change or move out of the community. With proper removal by a wrap shop at the Lake of the Ozarks, vehicle wraps can be removed without damage to your vehicle's paint job.

How Does This Compare to Running a Real Estate Ad?

Vehicle wraps have a high return on investment. They can help turn your real estate business into a lead-generating machine. The cost per impression of a vehicle wrap is less than any other form of advertising.  A monthly real estate ad has a limited reach and a short shelf life compared to all of the people you can reach every day with a custom vehicle wrap.

ProDeZigns Can Help You Build Your Real Estate Brand 

Vehicle wraps can provide high exposure as you drive to listing appointments and to show properties. This will help you build brand awareness as well as make your real estate business stand out above the rest. By wrapping your car or truck, you can increase leads at not only every appointment, showing, and open house, but at every traffic light and parking spot too! Let ProDeZigns help you project a professional and successful image to your community by calling (573) 392-5500 today.

If you can drive it, ride it, pull it, fly it, or lift it, we can wrap it!

Pro DeZigns

36 Scrivner Road

Eldon, Missouri 65026

GET DIRECTIONS

P: (573) 392-0500

F: (573) 392-0094

E-mail: jim@prodezigns.com